Beyond the To-Do List can be your best choice for a podcast on social media marketing. They will share strategies and tips to grow your company. Jason Swenk’s podcast lasts about 20 minutes. You will find productivity tips, interviews with industry experts, and more. This podcast covers many topics for social marketers, including how to create a strategy, build a team, and find the time to produce content.
Ileane Ileane
Ms. Ileane Smith is a social media diva, blogger, and podcaster. She offers tips on the latest trends and tools for social media marketing, including how to use video to grow your audience. In this podcast, she also discusses how to set up your own podcast and how to plan for the future. I can't recommend her podcast enough. You can also subscribe to her YouTube channel if you are interested in learning how to grow your YouTube audience.
Vernon Ross
The social media marketing podcast is hosted by Vernon Ross, a speaker and author who helps business owners maximize their exposure through the power of social media. He walks listeners through how social media marketing works, addresses business owners' concerns, and provides actionable advice. He'll share his insights on how to increase traffic, build a community, and increase sales. Learn from other business owners like the hosts of the Social Strategy podcast.
Amy Porterfield
In Amy Porterfield's social media marketing podcast, you'll learn how to get more followers, increase your email list, and more. Interviews with top experts, strategies plans and behind-the scenes tips from experienced marketers will be shared. She also features Luvvie Jones, a best-selling author, as well as Andrea Jones, founder of Savvy Social. This podcast helps business owners connect to their target market.
Janet E Johnson
Janet E Johnson (international speaker, trainer, agency owner) has vast experience in online advertising. In 1998, Janet E Johnson started selling on eBay. Since then she has turned her attention towards Instagram and Facebook marketing. Today she is a social marketing agency and training provider that helps businesses grow and convert their fans into sales. In her podcast, she talks about the most important strategies and tactics for maximizing the power of social media.
Terry Bean
Janet E. Johnson & Terry Bean, the podcast's whiz kids, have made "The Social media Master" an Internet sensation. These two high school sweethearts met on social media. The two have worked together on over 100 podcasts and dozens of other companies. Listen to this podcast to find out how to grow your social media presence.
FAQ
How do I create engaging content?
Writing about what interests you is the best way to create quality content. To be a successful writer, you must choose topics that are important to you. This is about finding your passion and then sharing it with others. You'll be amazed at how easy it is to create quality content when you write for yourself.
How can I measure success with content marketing?
There are many methods to determine the effectiveness and efficiency of your content marketing strategy.
Google Analytics is a good tool to measure your progress. Google Analytics allows you to see the origins of your targeted traffic and which pages they most often visit.
It also tells you how long each visitor stays on your site before leaving.
This information can be used by you to improve your content, get people's attention, keep them engaged longer and make it more appealing.
Another method of measuring the success of your content marketing efforts is to ask yourself these questions:
Do my new subscribers get any value from my email newsletters or not? What percentage of my entire mailing list has converted into paying memberships? How many people have clicked on my landing page to convert? Are click-throughs more successful than other types of conversions?
These are all important metrics that you should track and monitor over time.
Lastly, another great way to measure content marketing success is to look at the number of times people share links to your content across social networks.
Consider starting now if this is something you aren't doing. It could be the difference between being visible and being ignored in your industry.
What is the value of content marketing?
Content marketing is an essential part of any online business strategy. It's also a powerful way to promote your brand. Content marketing can not only be beneficial for customers, it also helps you stand out in the crowd.
Content marketing is about creating useful information that people want. By using content marketing as a core component of their digital marketing strategy, the most successful companies are able to reach their target market.
Should I hire a content marketer to write my content marketing?
No! To produce content for your business, you don't necessarily need to hire a professional author. There are tons of free resources out there that can help you get started.
What is a Content Strategist?
A content strategist helps brands tell stories by crafting engaging messages that connect emotionally to their audiences. They are storytellers, who use brand stories to inspire and motivate people to make decisions and take action.
Content strategists are skilled at creating strategies that will engage customers and prospects. They use data analytics and storytelling to create experiences that are inspiring customers to go to stores, buy products, and share their excitement online.
They know how to incorporate social media platforms into their campaigns. And they use technology tools such as video and virtual reality to deliver powerful customer experiences.
Digital content is not only created by content strategists, but they also translate these ideas into actionable plans that marketers must execute. This includes creating content and briefings for creative purposes, budget management, and the creation of content for television and print.
How to use blogging to generate leads for your business
Leading B2B companies know how important online leads are for their success. Many businesses have difficulty converting traffic into qualified leads despite this fact. If you're wondering why this is happening, here are five possible reasons.
Reason 1: Your website isn't optimized. You don't make any money blogging! Blogging is a great way to attract new customers. If your blog posts don't solve problems for your target market, you won’t make money.
Optimize your blog so it can be profitable. This will help increase your visitors' chances of finding your blog posts.
Once they have discovered your blog post on their site, make sure to answer all of their questions promptly and offer solutions.
Keyword Toolbox, a keyword research tool that allows you to search for keywords, is the best way. Then add those keywords to your page title, meta description and body text.
CTAs should also be placed throughout your blog. CTAs are a way to get readers to take specific actions (e.g., sign up for your newsletter or buy a product).
These actions increase your chances of selling and provide insight into the type of information that users are most interested in.
Check out our guide How to Start a Successful Blog.
Reason 2: You Don't Know What To Write About - Once You Begin Writing, You Will Find That The Ideas Come Quickly, But Then They Stop!
It takes time and effort to establish yourself as an authority in your niche. Writing about topics that are relevant to your clients is key to this success.
Your goal when writing is to answer the question, "why should I hire you?" When writing, keep your focus on solving problems.
This will help your business stand out from others that might just be trying sell products.
Your blog should help prospects as well as be helpful. Consider ways to share your expertise with others. You could speak about the latest trends in your industry, or give tips on how to save money when you do home improvements.
Include links to resources where your viewers can learn more about these issues. These resources could be articles written by experts in your field, videos, or podcasts.
Reason 3: You Don't Have Any Clients, And You Don't Want Them - You Just Need To Make More Sales Now!
You cannot build a profitable business overnight. Building trust and rapport with your target market takes time.
You don't necessarily have to spend hours crafting content if your goal is to meet potential clients. Instead, you can post ads on social media sites such as Facebook and LinkedIn.
Make sure your ads are targeted at the ideal client to save money and avoid ineffective advertising. You will likely have many female clients if your website design company is run by a woman.
Instead of targeting men all the time, you can target women by their location, income level, or age group.
When you've set up your ad and received a click-through, send a message to your customers.
Don't forget that you don’t have to pay per person who visits the site. Some sources of traffic are more lucrative than others.
You could, for example, host a contest to sign up new subscribers via email. You could even offer gifts for people who sign up to your mailing lists.
The key here is to find creative ways to attract visitors without spending too much money.
Reason 4: It's not possible to afford advertising - your business is too busy running it, so you don't have the time.
Prioritize your work over your company. For example, if you are too busy running your company to advertise it then you won't have the ability to grow.
If you feel overwhelmed by the number of tasks you have to complete each day, you might not prioritize them correctly.
Get organized. You can set aside an hour each week to review your work and plan what you should do during the rest.
You will be amazed at how easy it is to handle everything once you get started.
Statistics
- Companies that use content marketing see approximately 30% higher growth rates than businesses not using it. (mailchimp.com)
- This marketing strategy landed Ford a 15.4% conversion rate. (neilpatel.com)
- Seventy-two percent business to business (B2B) (mailchimp.com)
- Forty-seven percent of buyers view 3 to 5 pieces of content before engaging with a sales representative. (mailchimp.com)
- Measure your goals with a progress indicator of 0-100%. Make your goals collaborative and transparent (semrush.com)
- Out of the 1,500 marketers we surveyed for our State of Content Marketing report, 78% who felt their content marketing strategy was exceptionally effective in 2021 had documented their strategy. (semrush.com)
- According to our research, brand awareness, attracting traffic, and generating leads remain the key content marketing goals in 2022. (semrush.com)
- We found that 40% of businesses don't have a documented strategy yet. (semrush.com)
External Links
How To
The Best Method To Send A Press Release
Now that we've covered how to write a press release let's discuss the best ways to distribute it. There are many options. You have the option of traditional methods, such as postal mail, or more modern distributions like email.
If you choose to use email, be sure to follow some basic guidelines:
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Your subject line should stand out. It might not be enough for attention to grab your headline.
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Be concise. Don't ramble on and on about your press release. Keep things short and sweet.
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Your email should be written in plain English It is unlikely that someone who reads your email will understand technical jargon.
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Include relevant images. Images can make people more interested in what your saying.
Keep these tips in your mind as you write your press release
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Avoid using unnecessary words such as "we", "our," or "I"
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Before you write your press release, think about who your audience is. What is their passion? How can you build a relationship with them?
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Include URLs in your email.
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Before asking permission, be sure to ask. Before you send out your press releases, be sure to ask the recipient permission.
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Don't spam. Send out only one copy of your Press Release.
Once your press release is written, you can start to distribute it. Next is to find the right channels that will get your message across. Here are five choices:
Traditional
You most likely have a list to help you find publications for which you would like to submit your news release. These may include local newspapers, magazines, trade journals, industry newsletters, and blogs.
Many publications will require submission fees. Some even offer special incentives to authors who pitch stories. Some publications offer free subscriptions for each story published. Others offer a percentage of the revenue generated by each article sold.
Even though traditional media is still an option for submitting press releases, most experts recommend going online.
Online Channels
Online channels are one of many ways to reach potential customers. Websites like Google News, Yahoo!, Bing News and AOL also provide opportunities for press releases to appear on their sites.
Google News was launched in 1996. They provide news feeds from the major media outlets. It's easy for you to find your company's name in hundreds of other companies.
Yahoo! Yahoo! News is a similar service, but it focuses on providing news on specific topics. Links to articles relevant to your business will be displayed if you search the name of your company.
BING NEWS users can also search for keywords through its network. This is useful for searching for specific topics.
AOL News provides similar services to Yahoo! and Google News. While it's not as well-known as those two giants, AOL does offer a good service at a reasonable price.
Some publications also allow you to post your own press releases. Most require a monthly payment. However, many sites offer free access to press releases.
These include PRWeb and Press Release Monitor, PR Newswire and Business Wire.
PR Web was established in 1997 and is the largest website devoted to press releases. It boasts over 1,000,000 registered users. Users can access thousands of press releases posted by businesses worldwide.
PR Web also offers an RSS feed which updates your site when someone posts a news release.
PR Newswire is another great source for press releases. They claim to have the biggest database of press releases in existence.
They offer an RSS feed so you can keep up to speed with the latest news from the press release space.
Print Media
Print media could be the way to go, if you are looking for a larger audience than online journalists. Many small businesses don’t realize the power of print media.
Print ads can be used to promote the latest products of your business, such as clothing or books. You can also advertise in magazines or newspapers.
If you're looking for something a little different, check out your local newspaper's "free" section. There are often classifieds advertising jobs available.
Also, you can contact local television stations. They might accept press releases as part their regular programming.
Press Releases Are Not Dead
Mobile apps seem to be the topic of conversation these days. Did you know that press releases still exist? In fact, they've never been more important.
People today expect immediate results. To get noticed, your message must reach the right person. This requires that you use every channel to communicate your message.
Facebook ads are not the only option. Instead, look outside the box to find creative ways to connect with customers.
Bottom line: Word of mouth is the best way for your business to grow. Customers will tell their friends about your business. You can make sure your customers hear about it before they do.